I actually found yesterday’s Apple products announcement interesting. I knew there wasn’t going to be any new iPhone – word on the Apple rumour blogs was that it won’t come until next month.
So, expectations appropriately set for an Apple Watch-centric event, I settled in.
The new Apple Watch Series 6 looks great. Within minutes, TheFrankFlyer had calculated how selling ours Series 5 watches now could bring down the cost of a new one significantly. We jumped at it as soon as the announcement finished and I’m now awaiting the delivery of a grey 44mm Apple Watch Series 6.
(All in all, it works out at about £150 including the confirmed resale value of our watches, via Music Magpie. Not bad for a watch that costs over £400 full price!)
I’m a constant Apple Watch user. Tracking fitness, controlling music and podcasts, controlling lights in our home, checking and responding to messages, managing todo lists. It’s pretty much the perfect proxy for when I can’t (or can’t be bothered) to get my iPhone out of my pocket.
So, for me, an upgrade is a no-brainer. Cost-per-use is negligible. But, it’s not for everyone. Not everyone likes the look of the watch, or the need to have a phone from Apple to use it. Even with the new family activation service, at least one person in the household needs to own an iPhone and that’s a deal-breaker for a lot of people.
But for me, it’s the perfect partner for the iPhone.
Interestingly (to me, anyway), I’m in no way excited about a new iPhone this year. I’m still using an iPhone XS Max, so I’m already one version behind. I’m going to see just how great iOS14 is on my handset before even thinking about spending cash on a new one.
The same goes for iPads. While the new iPad Air looks super, it’s not as good as the iPad Pro I already own and use daily. I don’t anticipate a need to upgrade that for some time. It’s fantastic.
So, all things considered, this has been one of the cheaper Apple product announcements I’ve experienced.